MakeUp Poster - Brand 2

Above is my finished makeup poster for brand 2. 

After finaly finding a colour I was more comfortable with, in the screen shot above, I had to choose between which one I prefered, with or without the outline? Some time after debating my favourite, I made my prefered choice, and I thought without the outline looked better because I felt the outline just appeared from no where and didn't fit in very well with the rest of the poster design and elements. But rather than making this decision based on my own opinion I thought it would be a good idea to take the opinions of other people who had not been part of the design process like me. The voting results - WITH the outline: 2 people. WITHOUT the outline: 4 people. The results backed up my opinion which helped my decision to make the poster without the outline around the model as the main poster. 

As part of making my poster I wanted to explore more directions and ideas, and doing this is something I have also thought about doing. This opportunity provided me the chance to experiment this style, to achieve this look I used the lasso tool and went around the edge of the model and selected the shape I wanted and added colour, I found choosing the colour quite hard, because I wanted to stick to my original colour choices but felt like any of the colour I tried selecting and changing the outline was never truly fitting to the feel of the poster. 

Since that last screen shot I have mad a few changes for example, adding more of the feather potato prints to another corner which I think works really well because it adds framing that draws your eye towards the centre and the main part of the poster. I have made the size of the makeup products larger together by using free transform. I also decided on the background photograph after experimenting with quite a few of the ones I took. As a small touch I put the word 'makeup' on this poster linking with the brand name, this is also a use of repetion because it is the same typeface and colour as the product names on the makeup products that I made, just slightly bigger, doing this filled and small amount of empty space which I felt it did look slightly to empty as well as filling in some space the word and types of makeup against the the word, size and typeface of flaying the brand brings contrast into the poster. This simple yet elegant poster is the refection of the makeup product design that I made, which is something I originally wanted to do because I think it carries the brand identity well, it helps people remember and recognise the brand which I think is important for selling a product, which as poster should do, and also making it look professional.

I added one of my photographs to the back ground of this poster, as much as I like the photograph I the model is push to the side and the makeup she wear is not as exhibited and I planned and would like it to be so I will try lots of different photographs to find the right one, in this screen shot you can also see the selection of some on the potato prints on there own layer, I was using free transform to move the prints around and the after that I would duplicate the layer to have more of the print in the different area of the poster.

Above I have began to explore the layout of my poster, to do this I used my scamps and drafts as guidance. Since the first screen grab I have grouped the mascara and lipstick together, moved the brand name, changes the size and colour and also organised the positioning of the potato prints. At this stage I think I am following the direction of keeping the poster simple with the use of white space, just like the design of the makeup wrap I made.

This is the first step of making my makeup poster for brand 2, on 3 different layers I started by putting the 3 basic elements I knew I wanted somewhere on the final poster which was the mascara product, the lipstick product and the brand name. When I moved the make up products from the separate doctument I created it on I noticed when I put them on a bigger page that I hadent manged to delete all of the extra designs that had gone over the edge and couldn't be seen, now I could see them all I had to use the lasso tool to select the areas of things I didn't want and then delete those areas on each of the layers.